Burt’s Bees
Trust Your Natural Instincts
Background
Parenting will always have more questions than answers—and sometimes, you just have to do what feels natural to you. With the natural solution you want and the effectiveness you need, Burt’s Bees gives you the confidence to Trust Your Natural Instincts.
For the launch of the Kids’ Cough and Cold Remedies, made with 100% Manuka honey, we visited New Zealand to speak to the local expert beekeepers and showcase the healing properties of this amazing ingredient:
Director: Melanie Chung
CD (Art): Allison Miller
CD (Copy): Kelly Jenkins
Art Director: Devin Hilgenkamp
Copywriter: Sara Falardeau